Given AscendMT's extensive sales and marketing management experience, we have been involved in many product launches. As described in the chart below, we implement a simple methodology that has been used for many years and has created significant market success for many clients.
In introducing a new company/product, we focus on a three phase marketing strategy: market assessment, implementation of marketing programs, and sales rollout.
The key to any plan is hands-on involvement. At AscendMT we work closely with our clients' current customers and prospects to understand their strengths and weaknesses. With this information we begin to formulate a revised marketing plan for the client. At AscendMT we go beyond simply offering analysis and problem identification, we provide implementation solutions and support: That is the AscendMT difference.
We work closely with your team to identify a clear and viable marketing plan. We then create a deferred compensation plan that is based on a successful rollout of that plan within North America. We are rewarded based on the success of our customers.